Vision Statement

Purifying teeth enamel so that teeth stay thicker and whiter for life

Problem

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Thinning

Thinning

Orally bacteria breaks down sugars and creates acid. Drinks like fruit juice and soda are acidic. All the acid ensures a lifetime of tooth thinning.

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Cavitites

Cavitites

Even with fluoride in our toothpaste and regular treatment at the dentist, cavities are persistent because acid (created by bacteria) ``breaks through`` enamel.

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Inconsistent Fluoride Coating

Inconsistent
Fluoride Coating

Fluoride provides a coating or layer of Fluorapatite, on top of our enamel, to help resist acid breaking down the enamel. The fluoride coating is inconsistent, routinely does not attach well, and wears quickly

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Yellow Teeth

Yellow Teeth

We age our enamel thins due to repeated acid attacks over many years leading to yellow teeth that become brittle.

Opportunity
/ Value Proposition

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Problem Exists

Fruit juices and sodas are acidic and dissolves the enamel. Coffee and tea also dissolve and deposit staains in the microscopic holes left in the enamel.
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Problem Understood

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Science that Works

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What is Enamel Pure?

Research has shown for over 25 years that a combination of laser purification and fluoride treatment can render enamel more resistance to acid, preventing cavities and erosion. Using new CO2 laser technology, Enamel Pure will be able to perform this treatment safely and effectively in any dentist’s office.

How is Enamel Pure applied?

Research has shown for over 25 years that a combination of laser irradiation and fluoride treatment can render enamel more resistance to acid, preventing cavities and erosion as a result. Using new CO2 laser technology it will be possible to perform this treatment safely and effectively in any dentist’s office